[eBook] Using Stories Effectively Throughout the Candidate Journey

In this eBook, we will apply the traditional marketing funnel to the candidate journey.

We’ll show you how to use employee story content in each phase to bolster your candidate experience, which will increase and develop brand awareness, convert the right talent into applicants, increase your rate of acceptance, improve time to fill, and positively impact retention.

Let’s take a look at how using story content throughout Awareness, Consideration, and Decision—the elements of a modern marketing funnel—can inspire your design of a unique candidate experience that works.

Download our free eBook today! 

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